Case Study

SCRUB SMART

Client Overview

Scrub Smart is a professional cleaning company based in Lagos, specializing in residential, commercial, and post-construction cleaning services. Their goal is to provide top-notch cleaning solutions that ensure hygiene, comfort, and a fresh living or working environment for their clients.

objective

Scrub Smart wanted to increase brand awareness and attract more clients for their cleaning services. The focus was on generating high-quality leads from homeowners, offices, and real estate developers in need of reliable cleaning solutions.

strategy

To achieve this, we developed a localized digital marketing campaign that included:

  • Targeted Facebook and Instagram ads focusing on Lagos residents in need of cleaning services.

  • Compelling visuals and testimonials showcasing Scrub Smart’s expertise and professionalism.

  • Lead generation campaigns that encouraged inquiries and service bookings.

  • Retargeting ads to reach previous visitors and interested prospects.

Results

Ad spend
100 k+
Clicks
1 k+
Leads
100 +
Revenue
100 k
ROI
2 x

The campaign significantly boosted Scrub smart’s visibility, achieving an impressive number of clicks and Leads. The result was over 130 valuable leads, generating over ₦580k in Revenue 

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(Lagos Office)

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